Is Free People Clothing Worth It?

Everyone who enjoys bohemian-inspired fashion has worn or at least heard of Free People at some point. According to Free People’s website, the brand originated back in the ’70s with the goal of helping people find “freedom in the clothes they wore.” Today, the brand caters to 20-something women who enjoy wearing fun colors and patterns. It is sold across 1,400+ retailers worldwide, in addition to its dedicated Free People stores. As Free People’s website notes, it is one component of URBN, which consists of other like-minded brands such as Urban Outfitters and BHLDN.

Since the first store launch in 2002, Free People has exploded in popularity. As InStyle noted in 2021, beloved pop icon Taylor Swift was even seen rocking a cute sweater from the brand in a fall-inspired Instagram post! That said, Free People’s quirky, colorful designs can come with a hefty price tag. In fact, the most expensive items you can get at Free People may have you questioning whether the clothes are worth their price tags. So, considering many of their items cost over $100, is Free People clothing really worth it?


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